Innovia's Propafilm™ Protects Yorkshire Tea
Innovia Films has been supplying speciality Biaxially Oriented Polypropylene (BOPP) films to the packaging industry for over 45 years under the trademark, Propafilm™. The range includes films that offer specific properties for particular applications. Yorkshire Tea, one of Taylors of Harrogate’s iconic brands and one of the best-selling teas in the UK uses Propafilm™ to protect its exceptional ‘big flavour’.
Working as a key packaging partner to Taylors of Harrogate allows Innovia Films to offer them a range of packaging solutions to meet their box overwrap needs on the Yorkshire Tea range and other products.
According to Conrad Hart-Brooke, Head of Packaging at Taylors of Harrogate, “The Propafilm™ grade that we currently use on our Yorkshire Tea boxes is an anti-static, high speed overwrapping film. The high level of anti-static enhances machine performance and minimises dust attraction onto the wrapped packs. This film also offers good puncture and impact resistance and provides an excellent quality appearance on the finished packs.”
Neil Banerjee, Market Manager, Innovia Films enthused, “Our Propafilm™ range includes grades that have been scientifically developed to offer a range of markets packaging solutions that meet different criteria. They include glossy films to enhance shelf appeal, shrink tightening films for exceptional pack appearance, high barrier films for product protection, easy-open films and clear collation films for multi-pack applications. Besides tea overwrap, Propafilm™ grades are used in the biscuit and dried foods, confectionery, home and personal care and cosmetic markets. Innovia is always open to new challenges, so if you have a particular requirement, I am sure we will be able to find a solution.”